2019 Natuashish Eco-Tourism Plan
Sierra Planning and Management, in collaboration with The Tourism Company, provided an evaluation to the Mushuau Innu Nation on whether a community tourism enterprise based on cultural and natural heritage could be economically feasible and, if feasible, to delineate the steps necessary to launch such a business.
Working with the Tourism Company, generating realistic tourism capacity is the single largest hurdle and requires a recognition of the fundamental cultural norms of the Innu – primarily experiencing the land through backcountry travel, social gatherings and exploration. The first phase of this project included engaging with the community and stakeholders to develop the tourism concept and then evaluating the market and financial feasibility.